• CEO Executive Group (CEG)

Head of eCommerce - China

The Career:


Responsible for developing, deploying and leading the activation of Sales strategies in E-commerce channel that deliver financial objectives and superior in-store presence for all categories / brands sold in China.


Specifically, the National E-commerce manager is responsible for E-commerce channel strategy and tactic, development, partnership building with E-tailers, the Joint Business Planning (JBP), trade fund management and the AMPS objectives delivery in stores to achieve the company financial objectives.


Key Responsibilities:


Responsible for developing national E-commerce channel strategies and tactics upon overall Greater China strategy, including: Develop E-commerce channel 3 year plan & proposal according to the company 3 year LRP (long range plan). Review different E-tailers profile at yearly basis. Drive China E-tailer customer segmentation.


Responsible for delivering annual and quarterly budget including Profit, NCS (net customer sales) and managing E-commerce channel trade fund within budget and driving efficiency:


> Develop and sell in quarterly then monthly plans as a way of implementing JBP; be able to quickly adapt and tailor corporate plans into customized solutions.

> Provide Rolling FCST to Trade Marketing Team upon the aligned quarterly or monthly plans with E-tailers. Explore ways of improving FCST accuracy, esp. E-commerce big festivals.

> Responsible for E-commerce channel trade funds management and associated tracking or reporting to ensure the Trade Fund spending within budget.

> Drive the Trade Fund + A&P spending efficiency improvement with Sales Analyst help.


Responsible for building and evolving the E-commerce partnership through driving then delivering the Joint Business Planning (JBP) or aligned priorities for E-commerce Festivals like 618 or 11-11, including but not limiting to:


> Lead the trading terms and annual contract negotiation or JBP target and plan alignment.

> Work out and drive internal alignment about customer business plans upon channel/category strategies in order to deliver aligned JBP or E-commerce Festivals target.

> Work out and drive internal alignment about customer business plans upon channel/category strategies in order to deliver aligned JBP or E-commerce Festivals target.

> Deliver AMPS objectives for E- tailers.


Be in charge of import business development in China including Home Cleaning & Cat Litter categories through expanding the business in E-commerce platforms is a major focus and then specialty store as well.


> Develop import business growth strategy, GTM (go-to-market) tactics in China.

> Drive multi-functional alignments to enable implementation of growth strategy & tactics.

> Accelerate import business growth on E-commerce platforms by adopting all the E-commerce learning.


Requirements:


Qualified candidate must have a Bachelor degree in related disciplines. Minimum 8 years of experiences in sales in multi-national FMCG /CPG companies, of which at least 3 years E-commerce experiences in managing leading E-tailers. Global key account management (bricks & mortar) or Marketing experience will be a PLUS.


Skills and Abilities: Result-driven & Hands-on execution details. Entrepreneurial-spirit and comfortable with ambiguity. Ability to effectively work with people with different backgrounds. Proficiency in computer application, fluent spoken and written English is a must.

13 views

Recent Posts

See All

US Fortune 500 market leader and manufacturer of consumer household and personal care The Career Develops and manages Ecommerce business in Asia Strategic Business Unit with a focus in Japan, Southeas

A European Multinational organization and a global leader in the consumer & industrial businesses. The company offers salon-exclusive brands as well as retail hair products for the consumer. Numerous

A European Multinational organization and a global leader in the consumer & industrial businesses. Numerous years of quality, expertise and innovation represented in over 50 countries globally. One of

Send your Profile
arrow&v

Thanks for submitting your profile! All Information are Strictly Confidential!